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Betty Crocker turns 100 – why generations of American women connected with a fictional character

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Betty Crocker’s first official portrait, on the left, from 1936. Her most recent portrait, from 1996, is on the right. BettyCrocker.com Elizabeth A. Blake, Clark UniversityThough she celebrates her 100th birthday this year, Betty Crocker was never born. Nor does she ever really age. When her face did change over the past century, it was […]

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